Sam Villa Blog

Sam Villa took to the studio in NYC for a photo shoot with Redken Artist Geneva Cowen for a collection to be revealed at a later date called New York Cupcakes. Geneva Cowen’s outstanding creative color artistry is shown here…

Graduation, scooping, swelling, graduated bob … do these words mean something to you? When all stylists in a salon have the same understanding of these words, they can create, recreate, and duplicate any style by any stylist. Incorporating principle-based design theories into your salon allows stylists to talk to one another and explain what they did and how they did it so others can duplicate the look…