Sam Villa Blog

Within every salon and spa, there are service providers who believe that the front desk intentionally come in and mess up their day and schedule! What if you could change their mindset from competing to believing? Follow these simple rules and watch how your book as well as relationship with your front desk team grows BIGGER, BETTER and STRONGER each and every day!

Graduation, scooping, swelling, graduated bob … do these words mean something to you? When all stylists in a salon have the same understanding of these words, they can create, recreate, and duplicate any style by any stylist. Incorporating principle-based design theories into your salon allows stylists to talk to one another and explain what they did and how they did it so others can duplicate the look…

The hot summer months are the best time to offer additional services and retail products on purpose to bump up your sales and earn some extra cash. Here are some “sizzling scripts” you can use this Summer…

There are many different types of personalities out there. Understanding a client’s personality behaviors and adjusting your approach will help you (as service providers) to grow your business! This new found “understanding” will help you offer opportunities based on the needs of these client. In doing so, selling turns into customized recommendations. You relate to your client on a higher level, leading you to actually grow your business and become more successful!

We all have had those days when we come into the salon planning on a jammed packed day full of color and full highlight appointments, and then we look at the schedule and realize half of our day fell apart! These are the days we think to ourselves, “What am I going to do now?” It’s ok; there are many different ways to rebuild your book even on the same day it falls apart…

By: Jackey Bell Crystal Focus Salon Coaching Step One: “Make the connection!” Referrals are the number one most effective way to build your clientele!  There are TWO WAYS you can track a new client as a referral, one way is if YOU pass out a business card or referral promotion card to someone you meet, [...]

By: Jackey Bell Crystal Focus Salon Coaching PART III: “Closing the Sale with Team Synergy” At the end of the client’s service, stylists often go into a sense of panic trying to make sure to talk about retail, referrals, as well as pre-book their next appointment. Wouldn’t it be great to know you had a [...]

By: Jackey Bell Crystal Focus Salon Coaching PART I: “The Opening” What if there was a way that the front desk team could help the stylist team make more money? Well guess what, there is! The client connects with the front desk three times a visit, twice before they actually sit in the stylist chair; [...]