Hairdressers have been using chemicals to alter the surface of hair for years – color seals and adds shine, perms add curl and define, and straighteners calm and reduce frizz. Now there’s another option, the Sam Villa Signature Series TEXTUR Iron alters hair’s texture and gives stylists the ability to expand a silhouette or alter the surface, instantly.

November 7th, 2012 SalonCentric hosted a webinar featuring host Sheri Doss, VP of Education for Redken 5th Avenue and Pureology, and special guest Sam Villa, Redken Education Artistic Director and founder of The Sam Villa Company. Read on to learn more about the webinar content and to watch the playback.

Sam Villa shows how to use concealed short and long under-cut layers that work together to create a hidden secret that allows moldable volume to be strong, or soft and seductive. View the step-by-step haircut infographic to learn the haircut!

Sam Villa Presents “Thermal Tool Styling Tips & Tricks” Tuesday, September 14th | 6 PM CST (7 PM EST) REGISTER FOR FREE NOW!

Sam’s Texur® Iron has become one of the hottest tools in the industry today.  The looks to be achieved are endless and what better way to get some of these hot techniques out there than to shoot the step-by-step techniques with live models for an upcoming “technique” brochure. Well, that’s just what Sam did! Two [...]

Sam Villa’s Aspire Tour continues to sweep the nation bringing “More Sam to More People” with the launch of “The Bardot” – Villa’s fourth educational DVD focusing on creating volume in three simple steps with “The Art of Disconnection.” A natural progression from “The Convertible” (Villa’s second DVD), “The Bardot” offers even more versatility, with [...]

Kris Sorbie, Redken Education Artistic Director and President of Kris Sorbie, LLC is an award winning Master Hairdresser who brings innovative trends and fashion-forward artistry to the forefront of the salon industry. Kris is much sought after around the globe to equip salon stylists with the skills and know-how to reach their full potential and [...]

Our Textur® irons are so hot right now—we sold out at the Orlando show—and if you have one I want you to be as creative as you can with it. I’m thrilled that hairdressers are getting how cool it is to have a texturizing tool that can crimp a narrow imprint anywhere you want to [...]

Create Today’s Undercuts, Not Yesterday’s Over-cutting I’m really pleased with the current undercut looks, because we’re seeing a return to integrity. Let’s stop beating up the hair and over-cutting in our attempt to achieve texture! Instead, we’ve discovered that we can take the strongest technique in design today, disconnection, and control the cut. This changes [...]

Hair takes its cue from fashion, and on the runway we’re seeing colliding textures and shapes—ruffled chiffon skirts topped by bulky sweaters or constructed jackets. That’s why big waves, bouncing curls and some of the classic textured shapes are making a comeback. I think it’s great, because so few clients can achieve the flat, poker-straight [...]