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We have all heard it before! There are many different types of personalities out there.
Understanding a client's personality behaviors and adjusting your approach will help you (as service providers) to grow your business! This new found "understanding" will help you offer opportunities based on the needs of these client. In doing so, selling turns into customized recommendations. You relate to your client on a higher level, leading you to actually grow your business and become more successful!
REDKEN success coach and show host, Susan Hite, suggests the use of what is referred to Psycho-Geometrics®. Psycho-Geometrics® uses a combination of shapes and shape descriptions to help us understand our own communication and behavioral styles as well as the styles of others. When you study Psycho-Geometrics®, you will be able to decipher which personality every client has that sits in your chair!
You can relate to your client's individual needs to better service and provide them with a tailored experience. Understanding that every client is different will help you as a service provider to better connect with your clients and offer opportunities in ways that your client will relate to.
For example, you have a client that works very hard at their job. They are often found staying late and often work from home to ensure that they get everything done. They are organized, tidy, and very practical! They do not like surprises and do not make rational decisions.
They tend to take their time to think about something before they act on it! With the Psycho-Geometrics® theory in mind, here are five great tips to get you started!
Communicate to the front desk to help "plant the seeds" to for those clients who need time to think or to get one more testimonial before buying!
By: Jackey Bell Crystal Focus Salon Coaching