Sam Villa Blog

Style & Texture
How To Create a Voluminous Viking Braid
Recently, I have been seeing this "Viking Braid" exploding all over the internet for good reason! It is such a cool hairstyle! Casual with striking visual interest. This look is usually done with a...
Style & Texture
Hot vs Cold Air: How to Diffuse Curly Hair Without Frizz
When it comes to naturally curly hair, blow dryers can often cause grief rather than being of any help. In fact, some blow dryers actually work against curly hair; this happens when the nozzle dir...

Cut & Shape
How To Collapse Bulk & Remove Weight in Curly Hair
Lately, we're seeing our guests with naturally curly hair embrace their natural curl and texture. They are choosing to keep their length and are excited to show off the natural movement and text...

Style & Texture
Flat Iron Tricks: 3 Ways To Create Waves & Curls With a Flat Iron
A flat iron is used for more than straightening and smoothing hair. With the proper technique, you can use your flat iron to create waves, curls and so much more!
Sam Villa Andrew Carruthers, Cu...

Style & Texture
7 Ways To Use a Texturizing & Volumizing Iron
Lets reflect back on the '80s when crimped hair reigned supreme! Do you remember the massive bright pink & gold plated crimping iron that would leave highway-sized indentaions in the hair, oh a...
Style & Texture
The Secret to Bigger Braids
Don't lie, you've watched "Frozen"...at least 3 times, you know every single word to the songs "Let It Go" and "Love Is an Open Door" (you've probably lip synced it and put it on YouTube), and you'...

Style & Texture
How To Blow Dry and Style a Pompadour - Men's Hairstyle
How do we support the finished look of a pompadour without a lot of pomades, gels and waxes that result in shapes that do not move around?
How do we attain the look with more texture and volume an...

Style & Texture
Hollywood Glam Modern Updo Tutorial
For those of you following our step by step tutorials on the Sam Villa Blog, welcome back! If you haven't seen my other hair tutorials, make sure you check them out by clicking here. I promise that...

Style & Texture
Textured, Twisted & Teased French Braid Tutorial
Jenny Strebe has been in the hair industry for 14 years 6 of those years were spent as an Educational Director at Toni & Guy. Jenny has been featured in magazines and websites all over the worl...