The '90s Blowout Is Back—Here’s How to Get the Look
Education & Tutorials

The '90s Blowout Is Back—Here’s How to Get the Look

This season the 90s blowout is making a big comeback. From supermodel volume to soft, bouncy movement, the full finish is ideal to add glamour without looking overdone, and it’s wearable across a v...
5 Top Sam Villa Tools Every Stylist Should Own
Cut & Shape

5 Top Sam Villa Tools Every Stylist Should Own

We asked members of the Sam Villa ArTeam to share their go-to tools and why these picks have earned a permanent place in their kits. Whether you’re looking to upgrade your setup or refine your tech...
Italian Bob Haircut: The Effortless Trend That’s Defining 2025
Cut & Shape

Italian Bob Haircut: The Effortless Trend That’s Defining 2025

Timeless yet modern, the Italian Bob is the chic update to the classic cut. Discover why this effortless, voluminous style is the new go-to for 2025. SHOP TOOLS | Scroll To Read.
Introducing LearnZone™: A Sensory Shift in Salon Education from Sam Villa
Education & Tutorials

Introducing LearnZone™: A Sensory Shift in Salon Education from Sam Villa

Discover LearnZone™—a platform to redefine how professional beauty education is delivered in high-stimulation environments giving stylists a space where they can focus, absorb, and retain—no matter...
The Top Bridal Hairstyle Trends & Tips for 2025
Education & Tutorials

The Top Bridal Hairstyle Trends & Tips for 2025

From foundational techniques to trending styles, we’re sharing our favorite bridal hairstyles for 2025—plus expert-approved tips for anyone who wants to plan ahead, prep, and make all bridal hair d...
2025 Hair Trends: Recognizing Movements Over Trends
Cut & Shape

2025 Hair Trends: Recognizing Movements Over Trends

Discover how hair trends reveal deeper shifts in the beauty industry—and why embracing timeless styles can help everyone stay ahead of what's next. SHOP TOOLS | Scroll To Read
What’s Your Curl Type? A Complete Guide to Identifying & Caring for Your Natural Texture
Style & Texture

What’s Your Curl Type? A Complete Guide to Identifying & Caring for Your Natural Texture

In this guide, we’re breaking down everything you need to know about curl types, how to identify your specific texture, the best tools for each curl pattern, and how often you should wash your hair...
The Take Homes: How to Extend Your Salon Style
Style & Texture

The Take Homes: How to Extend Your Salon Style

Curious how to recreate a salon-worthy style at home? From bouncy blow-dries to taking care of your hair like a pro — we’re diving into the best tips and tools to extend your salon style at home.  ...
How to Find the Right Haircut for Your Face Shape
Cut & Shape

How to Find the Right Haircut for Your Face Shape

Learn how to identify your face shape and understand how to choose a cut that complements your face shape, works with your hair type, and fits your lifestyle.SHOP TOOLS | Scroll to read.