Sam Villa Blog

If you’re looking for a change but already love your hairstyle, fringe is a quick and easy way to transform your entire look. Fringe, a.k.a bangs, has come a long way from the straight-across versi...

Searching for a quick curly style to celebrate your guest’s gorgeous natural texture? Look no further than these stunning wash and go curls from texture expert and Sam Villa Ambassador Ashley Brown...

Brides are BACK, baby! Wedding stylists are super-busy these days helping guests get ready for their long-awaited special days. Proper preparation is the key to creating an elegant bridal upstyl...

As our calendars start filling up with special events and nights out, now is the perfect time to learn how to create beautiful finishes for our curly and wavy guests! While there’s nothing wrong w...

We can smell the Eggnog Latte’s and Peppermint Mocha’s now! Twinkle lights are already popping up here and there, which means we’re just a hop skip and a jump away from the mistletoe! As we hea...

Learn How to Create Free-Flowing Volume With Mega Hold Heads up-- Velcro rollers are back in a BIG way! As the trends toward dry cutting and high-volume finishes continue to grow, it’s time to rev...

Weddings are back-- and lived-in, organic upstyles are hotter than ever! Brides today are loving updos with natural texture, according to Redken Artist, Sam Villa ARteam member and re:TREAT Salo...

Naturally textured hair with higher or tighter curl patterns isn’t just a trend-- it’s a movement! As more and more people are embracing their natural curls and coils, now is the perfect time to...

Soft, lived-in texture and natural movement are two of today’s hottest hairstyling trends. But creating a beautiful textured cut isn’t as simple as blending, blending and more blending! Several fac...